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 enlarge | Author: Remar Sutton
Publisher: Penguin (Non-Classics)
Category: Book
List Price: $14.00
Buy New: $6.99
You Save: $7.01 (50%)
New (25) from $6.99
Avg. Customer Rating:  20 reviews
Sales Rank: 247293
Media: Paperback
Edition: 6 Revised
Number Of Items: 1
Pages: 496
Shipping Weight (lbs): 0.9
Dimensions (in): 7.8 x 5.3 x 1.2
ISBN: 0143038885
Dewey Decimal Number: 692.222029
EAN: 9780143038887
ASIN: 0143038885
Publication Date: July 31, 2007
Availability: Usually ships in 1-2 business days
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| Customer Reviews:
 The best resource for a car buyer January 11, 2005
8 out of 8 found this review helpful
Interesting to see one revieweer want to give this book zero stars, and then see he/she is a car dealer themselves! Of course, that makes sense!
I bought an earlier edition of this book some years ago when I was shopping for a new car. I can't express enough about how many of the tactics Mr. Sutton exposes were in fact played upon me. Had I not read the book first I could have been a victim rather than a victor. The sales manager tried to tell me the door/fender moulding is put on all their cars and that I'd be happy they were there (and happy to pay something like $250 extra for the privledge). I enjoyed toying with him in my own way and stated that "....hmmm, you're right I will be happy they are on there..." (he smiles), then I said, "....but I'm not asking for them ." He stopped smiling. I did not have to pay one penny for any extra that was added to the car to which I did not request. And I was very willing to walk out of the dealership when I stayed firm on my price (making only one counter offer) and the salesman wasn't ready to agree to. I seriously doubt the salesman was so good an actor that he faked the pale expression as I started to get up. I would have indeed left the showroom. The salesman excused himself, and upon returning told me I got the car at the price I offered. This is just a portion of my own car buying experience, and I cannot say enough positive things about how Mr. Sutton's book helped. When the time comes to buy another car I will look for an updated version of the book just to be sure I don't miss a thing.
If you want to be in control in a car buying situation, read this book. Period.
 If I could give zero stars, I would. October 24, 2004
1 out of 29 found this review helpful
Absolutely the largest waste of time I've read. Yeah, all car dealers are scum. Sure, we know this already. The continued creation and over exageration of fear should help this book sell well. I was looking for ways to improve the internet business in my dealeship; perhaps understanding what one side feels helps the other side be better at his business.
saved me 6000 over three car purchases September 24, 2004
7 out of 7 found this review helpful
the previous edition was the first one I got. I have saved a lot of cash using the stuff from his books. if you have ever paid sticker warning you WILL throw this book because you are upset over costing yourself money. car dealer are not evil but simply want to make money. they are sophisticated at their craft and you need to be READY to deal or part with money that you don't need to spend. this book is an eye opener. I loan it out and it NEVER comes back. so I am getting a new copy (my fourth).
Simply awful September 9, 2004
3 out of 26 found this review helpful
If I really wanted to know how evil car dealers were, I would simply walk into a dealership! Every page I turned in this book painted car dealers like Satanic worshipers looking for their next sacrificial victims to walk in, and painted car buyers like poor suckers who get stuck everytime.
I was just looking for some explanation for the math used in calculating a lease, to give me a negotiating advantage but unfortunately chapter 16 (it took that long) did not deliver. If you are already aware of edmunds.com and kbb.com, do not waste your money on this book!! You are already more savvy than this book. Thank you Amazon.com for taking it back. Yuck!!!
Nice details July 1, 2004
6 out of 7 found this review helpful
Great book. Fits my previous experiences. You can tell by the care give to the writing and the amount of careful details in the book that the author know of what he speaks.
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