The Hanna-Barbera Treasury | 
 enlarge | Author: Jerry Beck
Publisher: Insight Editions
Category: Book
List Price: $45.00
Buy New: $26.05
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Avg. Customer Rating:  10 reviews
Sales Rank: 40850
Media: Hardcover
Number Of Items: 1
Pages: 156
Shipping Weight (lbs): 3.6
Dimensions (in): 11.3 x 10.3 x 1.3
ISBN: 1933784288
Dewey Decimal Number: 791.4509
EAN: 9781933784281
ASIN: 1933784288
Publication Date: November 20, 2007
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Product Description
Here, for the first time, is a showcase presentation of the best of the art from the legendary Hanna-Barbera studio.
The Hanna-Barbera Treasury celebrates the legacy of Bill Hanna and Joe Barbera through more than five decades of rare drawings, storyboards, concept art, and memorabilia from studio archives and private collections. It includes more than 24 removable artifacts and facsimile reproductions, as well as photographs, sketches, comic book covers, brochures, and posters. Vintage art, rare merchandising images, retro product packages, and archival newspaper and magazine ads transport the reader back in time to an era when a brave new medium invaded our living rooms to create a new art form: the prime-time family cartoon.
In a world flooded by rapidly changing images, few are able to maintain the appeal that has defined the characters of Hanna-Barbera for more than 50 years. Since first joining forces as a pair of young animators, Bill Hanna and Joe Barbera won the hearts of more than three generations. The duo won seven Academy awards at MGM during the golden age of the Hollywood cartoon, and still, decades later, their best-loved characters, having made their debut in television's early days, are household names.
Today, it is not uncommon for three generations to share the joy of Hanna-Barbera's creations, including such classics as Huckleberry Hound, Tom and Jerry, Scooby-Doo, Yogi Bear, The Flintstones, The Jetsons, Jonny Quest, Magilla Gorilla, Top Cat, and Space Ghost. Written by animation historian Jerry Beck, The Hanna-Barbera Treasury will be eagerly sought by those who grew up with these characters as well as a new generation of cartoon fans.
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| Customer Reviews: Read 5 more reviews...
 HB At It's Best September 24, 2008
This is really a good book. It's informative, it's fun to look at, and there are neat little surprises here and there. What I really loved about this book was some of the old story boards, character sketches, and production materials. Most HB books have screen shots from the cartoons. There was only one thing I didn't like about it, and it's really just me being picky. The section on "Frankenstein Jr. & The Impossibles." The Impossibles is one of my favorite HB cartoons, and the lack of "fun stuff" (storyboards, character sketches, etc.) really got to me. It was mostly Frankenstein Jr. "fun stuff" and two pics of the Impossibles at most.
But like I said, that's just me being nitpicky. Other than my personal preference, this was an interesting book.
 CLASSIC CARTOONS OF HANNA BARBERA April 14, 2008
4 out of 5 found this review helpful
On of the trends among higher end collector's books over the past couple of years have been to pack them with all sorts of extra treasures and trinkets. I guess since if DVD's have extra features, why not books as well. The latest such book is Insight Editions' The Hanna-Barbera Treasury which spotlights the legendary animation company with a look at their history, its many famous cartoons and characters, and including all types of interesting memorabilia.
The studio was formed by Bill Hanna and Joe Barbera in 1944 as they worked for the MGM studios producing the Tom & Jerry series of cartoons. The HB animation of that time period easily rivals the best animation being produced by Disney or Warner Brothers and the Tom & Jerry cartoons still hold up well sixty years later. But what really made HB great was their embrace of the new medium of television, and their realization that they had to sacrifice some quality to remain profitable. Many animation studios folded in the 1950's when it became so cost prohibitive to produce cartoons.
Hanna-Barbera decided to start stressing characters over animation. It gave them a bit of an undeserved bad rap from animation snobs who frowned upon their repetitive animation techniques. But, simply put, they did what they had to do to remain profitable and as a result, created some of the most memorable characters in animation history. Even Disney cannot boast as many notable characters as the HB studio. The book takes a look at two dozen of their most famous characters in chronological order, beginning with Tom & Jerry in the 1940's. The history and creation of each show is covered with all sorts of interesting stories and anecdotes. Rare photos of period merchandise are also pictured as well as those "extras" I spoke of earlier.
The studio's most prolific period was the 50's and 60's and leading things off was that irresistible, laid-back pooch, Huckleberry Hound. Huck was literally the first prime time cartoon star, often rating in the top 10 TV shows in many cities. Huck also produced the first animated spin-off series, Yogi Bear. The extras in this section are reproductions of puzzle cards, which reflect Huck's many different occupations.
Yogi Bear appeared on the Huckleberry Hound show in 1957 and got his own TV show in 1961, and his own big screen theatrical film "Hey There, it's Yogi Bear" in 1964. You'll see early production sketches of the character which vary fairly radically from the finished product. The Yogi section comes packed with a mini, facsimile coloring book.
The 1960's was simply incredible for the Hanna-Barbera studio. The 60's saw the birth of characters such as Snagglepuss, The Jetson's, The Flintstones, Top Cat, Jonny Quest, Atom Ant, Birdman, Space Ghost, and Wacky Races.
The Flintstones remain one of the great pop culture Icons of the 60's, with a plethora of mass-merchandising products, everything from books to toys and comic books to vitamins. The Flintstones section includes a repro animation cell, sketch guides, and more puzzle cards.
The 70's saw the rise of perhaps the studios most popular and enduring character, Scooby Doo! It's also here that the book unfortunately concludes. This is the one drawback to the book. The 70's featured a lot of memorable characters who are omitted: Hong Kong Phooey, Captain Caveman, Josie & the Pussycats, and Dynomutt are all left out of the book. The Hanna-Barbera Treasury is not meant to be a comprehensive guide to all their shows but rather a spotlight on their biggest stars. While I would have liked to have seen more coverage of the 1970's, hopefully this means there will eventually be a volume 2.
LOVE everything but the cover... February 21, 2008
0 out of 4 found this review helpful
GREAT Vintage look at HANNA-BARBERA and the BEST H-B book out there. I am possibly doing the RANKIN/BASS TREASURY with the same publisher! EXCELLENT QUALITY!
H B Classics January 10, 2008
1 out of 3 found this review helpful
The Hanna Barbera Treasury
The team of Bill Hanna and Joe Barbera are legends in the animation industry. Their production of Tom and Jerry, Yogi Bear, Scooby Doo, the Flintstones, Johnny Quest, Magilla Gorilla, Top Cat, Huckelberry Hound, Space Ghost, Hong Kong Fooey, The Jetsons and Wacky Races over three decades has branded any H-B Production with a quality few can achieve.
Animation industry expert, Jerry Beck, has compiled an impressive...no, a very impressive tome that celebrates the achievments of the H-B Studio. Insight Editions, as their previous books attest, have collaborated enthusiastically and the result is stunning! Every page is a testament to the creativity the team was able to capture on celluloid. Even the first page, with a collage of Jetsons, Huckleberry Hound, Jetsons, Yogi Bear, and Flintstones with postcard style art cards is indicative of the care taken.
Mr Beck provides a short biography of the pair to start the book off, and from there, it's all entertainment and side trips down memory lane. I love the Noah's Ark mural on page 15 that includes all of their characters. The negative shots are pretty cool too. A short discussion of the process of animation is included as well as a fascinating discussio of the voice actors behind the faces.
That is just the warm up act. The rest of the book winds up to 10,000 rpm and keeps on humming with feature sections on each character/show the studio created. Licensed goods, animation art, and rare images of the characters themselves decorate the pages and book. Intelligent design is the keyword for the sections as imaginative fold outs, paste ins and mini coloring books add the cool factor to the whole book. There are animation cels, stickers, postcards, coloring books, playing cards, how to build your dream home, story boards, a mini comic book, and a mask. I had to tell myself...I am an adult...I am an adult...
I cannot praise the book enough, nor verbalize my appreciation of Mr Beck's research and presentation. Give this book and Insight Editions an award NOW!
Look for it at your favorite bookstore or online at [...].
Tim Lasiuta
Yabba Dabba Doo
I CAN'T BELIEVE THE TWO NEGATIVE REVIEWS January 4, 2008
2 out of 8 found this review helpful
One of the reviews for this book said this and I quote: "Nice to Look At, But There Are MANY Factual Errors" What a line of Bull. I am also a Hanna Barbera fan. If a reviewer is going to make such a stupid comment, then, WHY DIDN'T HE BACK IT UP WITH FACTS IN HIS REVIEW!!!
The second negative comment and I quote is..."Great Looking- Short on entertainment". After making the statement short on entertainment he or she went on to explain all the entertaining segments this book has.
If the reviewers are going to down anything related to THE HANNA BARERA TREASURY, at least supply the readers with facts and not fantasy and incorrect information.
Man, am I angry...This is one of the most entertaining books on cartoons and the life and times of two cartoon icons...Hanna and Barbera were the best. I'll end with this question. Who in today's world of cartoons without using CGI or Computer technology could ever accomplish what these two geniuses' did. Even Walt Disney didn't have that luxury in his time. As a footnote Disney's work was the best, however, as a human being during the time he lived he gave the impression of a racist. Just look at the old tapes of the "MICKEY MOUSE CLUB". You won't find ethnic diversity in any of Disney's early works. In fact many of his cartoons during his life are banned, as they should be. Some of Disney's most disturbing early works even had a step 'N' fetched theme. Thank goodness times have changed and the Disney enterprise realized Walt's shortcomings. Research Walt Disney for yourself and you'll see I am not making this up. Come on...Prove me wrong!!!
Hanna-Barbera NEVER... AND I MEAN NEVER HAD A RACIAL SLUR, COMMENT, OR CARTOON PRODUCTION IN ANY OF THEIR WORK.
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