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Studebaker: The Life and Death of an American Corporation (Midwestern History and Culture) | 
 enlarge | Author: Donald T. Critchlow
Publisher: Indiana University Press
Category: Book
Buy Used: $43.63
Avg. Customer Rating:  2 reviews
Sales Rank: 1557435
Media: Hardcover
Number Of Items: 1
Pages: 273
Shipping Weight (lbs): 1.6
Dimensions (in): 9.5 x 6.4 x 1.1
ISBN: 0253330653
Dewey Decimal Number: 338.76292222
EAN: 9780253330659
ASIN: 0253330653
Publication Date: December 1996
Availability: Usually ships in 1-2 business days
Condition: Shows definite wear, and perhaps considerable marking on inside. 100% Money Back Guarantee. Shipped to over one million happy customers! Your purchase benefits world literacy!
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| Customer Reviews:
All but forgotten April 7, 2002
7 out of 8 found this review helpful
My dad was a Studebaker dealer and I grew up reading everything I could about the company. Following them through the early to mid fifties was agony. This is a very detailed description of their rise, near demise, and eventual failure. Excellent history and nostalgia. Actually a bit sad but I could not put it down.
Great Book November 28, 2000
8 out of 8 found this review helpful
Explores the nature of the company rather than just the products. The insights are revealing and the style is engaging. The lessons from this study can be applied to the success and failures of the other American automotive manufacturers. It is valuable for both the automotive enthusiast as well as the student of management and business.
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