American Car Dealership (Motorbooks Classic)

Discover every facet of American car dealerships throughout history, from the opulent Art Deco showrooms of the 1930s and 1940s, to the clean-cut structures of the 1950s and 1960s, and today's glass-enclosed superstores. Filled with new model previews, grand openings, search lights, and cars cloaked in secrecy, plus collectible advertising memorabilia and giveaway items such as pens, pedal cars, signs, ashtrays, and coffee mugs. Highlighted are dealership business practices, from animal trade-ins at the turn of the century to today's galas.About the AuthorRobert Genat is an accomplished author and photographer who has written numerous books for Motorbooks International. Robert has restored two classic cars in the last 10 years, and is currently working on a chopped deuce coupe. He and his wife, Robin, own and operate Zone Five Photo. Genat lives in Encinitas, California.