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Game-Changing Strategies: How to Create New Market Space in Established Industries by Breaking the Rules | 
enlarge | Author: Constantinos C. Markides Publisher: Jossey-Bass Category: Book
List Price: $29.95 Buy New: $14.97 You Save: $14.98 (50%)
New (36) from $14.97
Avg. Customer Rating: 3 reviews Sales Rank: 263560
Media: Hardcover Number Of Items: 1 Pages: 256 Shipping Weight (lbs): 1 Dimensions (in): 9.1 x 6 x 1.1
ISBN: 0470276878 Dewey Decimal Number: 658.4012 EAN: 9780470276877 ASIN: 0470276878
Publication Date: May 23, 2008 Availability: Usually ships in 1-2 business days Shipping: Expedited shipping available Shipping: International shipping available Condition: Brand New. 100% money back guarantee. All books shipped from Strand Bookstore, New York City, USA.
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| Editorial Reviews:
Product Description Game-Changing Strategies explains the reasons behind this puzzle and presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models. The challenge for established firms is not the discovery of a new business modelthe real challenge is how to make two business models coexist. This book offers advice on how established firms can implement structures and processes that make the new business model less conflicting and more palatable to the existing business.
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| Customer Reviews:
an excellent wake up call July 9, 2008 This book is an excellent wake up call for all market leaders that like to keep in control of their destiny. In a very comprehensable way Markide show the risks of complacency and how companies can stay or get ahead with their innovations.
A masterpiece on strategic innovation July 7, 2008 1 out of 1 found this review helpful
This book is excellent. It demystifies strategic innovation and explains, in clear and concise language, how established firms can discover and successfully adopt new business models without cannibalizing their existing businesses. The book is delicately balanced between academic research and practical advice, and the numerous case studies presented are extremely well researched and thought provoking. After "All The Right Moves" and "Fast Second", this is another masterpiece by Markides and confirms his status as a world class business strategy scholar and author.
Excellent book on competitive strategy June 27, 2008 1 out of 1 found this review helpful
This book provides a thoughtful discussion about how large, incumbent firms can strategically innovate and simultaneously manage two business models to sustain competitive advantages over new entrants. Markides is one of the leading strategy scholars of our time and this new book is relevant for both practicing senior managers as well as those teaching strategy courses. There are many practical examples and a clear explanation of how to implement the ideas. A must read!
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