Portfolio Design, Third Edition | 
 enlarge | Authors: Harold Linton, Steven Rost
Publisher: W. W. Norton & Company
Category: Book
List Price: $37.50
Buy New: $22.82
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Avg. Customer Rating:  19 reviews
Sales Rank: 77344
Media: Hardcover
Edition: 3 Sub
Number Of Items: 1
Pages: 176
Shipping Weight (lbs): 2.2
Dimensions (in): 11.2 x 8.7 x 0.9
ISBN: 0393730956
Dewey Decimal Number: 720.23
EAN: 9780393730951
ASIN: 0393730956
Publication Date: January 2004
Availability: Usually ships in 1-2 business days
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Product Description
The architecture student's bible, revised, with expanded coverage of digital portfolios and seventy new illustrations. A portfolio is the essential tool for a job search, graduate school or grant application, or competition entry. This new edition of a bestseller continues to cover every aspect of portfolio planning and production, with increased emphasis on digital strategies, and it includes reviews of actual student portfolios by three industry professionals. 23 color illustrations.
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| Customer Reviews: Read 14 more reviews...
 It seems outdated. August 31, 2008
Make no mistake. This is one book written thoroughly about the process of making portfolio. I will give credit for that effort.
While some texts and advice are useful, however, there are a lot of written information that seems common sense e.g.) what is portfolio and why it is important.
In fact, it is ironic that I find this book itself poorly illustrated despite that it is about layout and organization. For example, insertions of images are not well coordinated with the locations of the texts. Quotes are randomly inserted. The images are 99% black and white.
Only comes useful is the analysis on the featured portfolios by students.
Here you can find some principles and reasons on why these examples are successful portfolio.
If you are totally unfamiliar with design and layout, get this book.
If you are already in design field, you may find this book not very special.
 Surprisingly Worthless April 28, 2008
It's curious that this book is touted as "the bible of portfolio design." Although it passes as an intro, it's value drops off the face of the Earth afterwards.
What "Portfolio Design" is, is a reproduction of outdated portfolios and examples of templates you can find in any page making tool. It lacks any meaty, substantial analysis you'd expect to find in a "bible" of portfolio design:
-nothing on the theories behind print design.
-no explanation on the "whys" and "hows" of presenting your work.
-little analysis on proper organization of a portfolio.
-insufficient info on photography, cropping, margins, etc.
If you've never put a portfolio together, you might get some use out of it in the initial stages of your portfolio. Once you iterate to a certain level, however, "Portfolio Design" makes a better coaster than a guide. Advice: buy it used, if you buy it.
 MAGNIFICO Y EXCELENTE LIBRO January 15, 2008
lo recomiendo ...es el mejor libro de portfolios a la venta y esta muy bien dirigido al campo d ela arquitectura,,..sus fotos e ilustracion son magnificas..claras y explicitas...comprenlo....vale la pena increiblemente
 Great Starting Point for Gathering Ideas January 4, 2008
First off, this is a great reference for people/architecture students who are starting up or refining their portfolios. It is packed with some excellent, helpful written guidelines and decent imagery of a wide variety of portfolios. The professional commentary/critiques of the case-study portfolios are worth the price of the book alone. I received the 2nd edition of the book 5 years ago as a gift as I was applying to architecture school (after I'd submitted my portfolio however!) and, after leafing through the book in detail at Borders, I picked up this 3rd edition today as I am preparing to graduate and enter the work force.
Now, with that out of the way...
Several of the negative complaints I've read on here have focused on the "poor presentation" of the portfolios and the quality of the images of them, etc. While those comments are not without merit or completely off-base, they are in fact quite silly with regard to the subject matter of this book. Linton is providing samples of portfolios that were created by various students who volunteered to have their work featured and the fact is that many of the portfolios are quite elaborate fold-outs, spiral bound books, or printed plates...there is really no way for the author to present the images of the portfolios themselves (not their content!) other than photographing them.
You can easily understand the IDEAS that are on display and how they are being graphically represented. That is the essence of what you need for composing your OWN portfolio featuring your OWN work. If you're looking for step-by-step instructions on how to create a slick portfolio, look elsewhere. I will say that the book would strongly benefit from more color imagery, but as for the reviewer who said they simply gave the book away because it was so disappointing and worthless, well, we don't see eye-to-eye on this one.
dowels, metal, and grommets, oh my! *yawn* June 4, 2007
2 out of 3 found this review helpful
This book is so often mentioned and recommended that I bought it. I have produced some hand-built portfolios of my own, and was looking for more inspiration and practical advice. Instead, I found poor images, much of it in black and white, and the work in the portfolios is more interesting than the portfolios themselves.
This is heavily geared to architects and also to those with the means to have professional printing and a huge cash outlay for materials, cases, etc. I think some of the advice is good, but really for the un-initiated student, not professionals. A professional already knows that if the portfolio is sloppy, that it will not speak well of the designer and that a well-designed portfolio is an extra endorsement for the designer above and beyod the contents. There is little better advice/information in this book than that.
The portfolios showcased are very similar to each other, and there is little that can be produced by someone at home with a computer and a printer. I can tell you from my own experience that there is a lot you can do with a little elbow grease and less reliance on professionally assembled pieces.
A little advice of my own: A portfolio must showcase the work, must not detract from the quality of the work, and must be either changeable or expendable. Your portfolio should not be stagnant, but evolving with the new wonderful things you're doing and adding! Too few of the examples in this book provide for leave-behnids, inclusion of resumes, and the evolution of the contents.
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