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Car Buyer's and Leaser's Negotiating Bible, 2nd Edition: Second Edition (Car Buyer's & Leaser's Negotiating Bible) | 
 enlarge | Authors: James Bragg, William Bragg
Publisher: Random House Reference
Category: Book
List Price: $14.95
Buy Used: $0.01
You Save: $14.94 (100%)
New (9) Collectible (1) from $1.35
Avg. Customer Rating:  33 reviews
Sales Rank: 1448614
Media: Paperback
Edition: 2 Rev Upd
Number Of Items: 1
Pages: 272
Shipping Weight (lbs): 1
Dimensions (in): 9.2 x 6 x 0.7
ISBN: 0375704663
Dewey Decimal Number: 629.2220296
EAN: 9780375704666
ASIN: 0375704663
Publication Date: February 2, 1999
Availability: Usually ships in 1-2 business days
Condition: Great condition for a used book! Minimal wear. 100% Money Back Guarantee. Shipped to over one million happy customers! Your purchase benefits world literacy!
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Book Description
Negotiating a New-Car Deal Is a Cat-and-Mouse Game
Now You Can Be the CatThe next time you buy or lease a new car, you can take control of the negotiations. This popular, definitive guide teaches you how to enter the process informed, empowered, and in charge:
- Negotiate with confidence, whether you're buying or leasing
- Establish the right target price for any new vehicle
- Discover the real dealer cost, so you'll know whether the deal is a good or bad one before you agree to it
- Negotiate successfully by phone or fax, without entering the showroom--a sure-fire technique
- Determine the true wholesale value of your trade-in, so you get the most for it
You'll also learn how to evaluate your financing options and obtain dealer invoice prices and information on factory-to-dealer incentives. And it's the only comprehensive car buyer's and leaser's guide to help you fight dealers' price discrimination against women and minorities. This new and updated edition has been expanded to include information on using the Internet, researching crash test data, and buying used as well as new cars.
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| Customer Reviews: Read 28 more reviews...
You will save money!! March 25, 2008
After reading this book and doing what it said, I saved over $4,000 on my new Camry. If you're looking for a new (or even used) car, this book will teach you what discounts the dealers receive, what the kickbacks are, what you should expect to pay for your new car and how to get the best deal possible. The book will teach you how to pit the dealers against each other and give you the upper hand when it comes to negotiating. No more sitting in a dealership for hours while they play their waiting games, no more high-pressure sales, no more haggling. The "fax attack" portion of the book tells you where to get the information about your car, how to present your deal, and who to fax your information to. It's that simple. With just a little research on your part, you can make a really great deal. Simply put, do the research, create your fax, send to the dealers in your area (the more the better), wait for the phone to start ringing with great offers on the car that you want. Take the lowest offer and call the dealers who will, in turn, try to beat the offer. Do this until all of them are done bidding. Go pick up your car.
Only Way To Buy A Car! January 31, 2008
If you are reading this review then your must be considering buying a new car. Don't even think about walking into a dealership and talking to the salespeople. Except of course to test drive and see which one you really want. After that run out of the showroom. I highly recommend using Mr. Bragg's strategy for buying a car. It is so easy and stress free and you will have the dealers eating out of the palm of your hand. I also highly recommend visiting his web site fightingchance.com and purchasing his information package. Actually if you get the package you may not even need the book. But the book is a good read in any event. I was looking for a compact car which typically doesn't have a lot of wiggle room for dealers because they generally don't come with expensive extras like leather seats, real wood trim etc.... I was able to get mine for $1150 under dealer invoice and maybe could have even gone a little lower but I had to stop the dealers from chasing me at some point. It was crazy. I finally just said enough. It works that well. Before finding Mr.Bragg's information I probably would have been happy to get a couple hundred of the MSRP. I can laugh about that now. One word of caution would be if you use this method and have a trade-in the dealers might try to really stick it to you on your trade. They won't be making much if any money on the sale of the car to you so they will most likely try to make it by low balling you on your trade-in. That was my experience until I told them I'd take it some where else and sell it. Bottom line is if you think you can walk into a showroom and negotiate the best deal, you're CRAZY. Buy the book or buy the info packet. And pocket the rest of your hard earned money.
An absolute ESSENTIAL resource for new car buyers. October 23, 2007
James Bragg has made a successful career out of helping people through the intimidating process of buying cars. And his success is well-deserved. I just recently bought my first new car. I had put off the process for a long time, because:
(1) I'm young and could be seen as an easy target by car salesmen
(2) I was intimidated and had how idea how to even approach the car buying process.
So I began to do my homework, researching car buying on the web. I found a lot of advice out there, much of it conflicting. One thing people never disagreed upon was the value of the Fighting Chance, the information service by James Bragg. When I finally decided that the time was right, I ordered the Fighting Chance and bought this book. Armed with the all of the knowledge and preparation I needed, I now knew exactly what I needed to do to launch a successful "fax attack" on dealerships surrounding me. I knew exactly how to field every response from car dealers. I knew how not to fall into their traps. I knew how to defend myself and control the situation. I was doing everything on my terms and not letting the salesmen know too much or dictate any of the terms. I got a great price on a car (way below invoice price). And when I went to the dealership to sign all of the papers, I knew exactly what to do and what to look out for. I drove away feeling happy, satisfied, and NEVER taken advantage of.
This book will arm you with all of the knowledge you need to buy a new car. You'll know exactly what to say in every situation. And you'll know how to not fall into playing a car salesman's games. Whether you've done it before or not, you will be amazed by how effective the techniques taught in this book are. James Bragg's writing is entertaining; you'll breeze through and thoroughly enjoy this book. As one reviewer said, this book does somewhat play out like a long infomercial for the Fighting Chance service. But it fleshes out a lot of areas that Fighting Chance doesn't. And for someone like me who has never done this before, it helped me walk into the dealership with full confidence that I would get what I want.. with no surprises. It is a vital companion piece to the Fighting Chance package.
If you're in the market to buy a new car, you need this book. If you think you can get a great deal by walking into a dealership (or a few) and negotiating well, you are greatly mistaken. Buying a car is like a high stakes game of poker. And the dealership is holding most of the cards most of the time. This book will give you a chance to level the playing field. And it will enable you to have the upper hand in getting the best price for the car you want.
 A Good Primer September 30, 2007
This book provides good practical advice for buying or leasing a car. It is clear and easy to understand and takes all the mystery out of the process. I also learned about my own motivations for buying a new car and how car stores are ready to separate me from my money. The book, however, is a couple of years out of date. It's not critical but more up to date data and more info available on the internet should in my opinion be included. The techniques offered for saving money are sound.
Car buying without the headache. August 19, 2007
1 out of 1 found this review helpful
The "fax attack" method for purchasing a new car is genius. I not only got my 2007 Honda Civic for the least expensive price out of the 18 dealerships I faxed in Illinois (darn near the whole state, excluding some northern Chicagoland dealers), but I was able to sleep at night. Not ONCE did I wonder, "could I have gotten this at a lower price?" because I knew for a FACT that the price I got was not only the lowest at that time for that model, but was also fair. Ever get burned by a dealership? (Don't lie, everyone has, even if it was just a waste of time.) Well, buy this book, study it well, and you won't get burned again.
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